Would monitor & boost online sales through optimizing digital ad spending ( FB, Instagram & Google Ads)
Develop e-commerce sales strategies to meet revenue and growth targets.
Develop and implement scalable traffic acquisition strategies (via paid social, search engine marketing, display, affiliate, etc.) that drive high converting customers to our products
Track online sales and optimize ads based on performance.
Manage the digital performance strategy & execution, of online marketing campaigns, including campaign setup, creative testing, reporting, analysis, and optimization.
Develop optimization strategies that increase the company’s search engine results rankings (SEO/SEM) Search Engine Optimization / Search Engine Marketing
Create new opportunities with other partners e-commerce websites.
Analyze KPIs (including ROAS, CPA, and CTR) on an ongoing basis to ensure campaigns are maximizing performance.
Create & execute email marketing campaigns.
Monthly reporting of key digital metrics to help the team continually improve the marketing performance and analyze data and provide insights on a regular basis to assist the team to make data-driven decisions.